Business Coaching at Westminster Enterprise Centre

The Westminster Enterprise Centre, part of Paddington Development, provides business support for residents and businesses in London on a one-to-one basis and through business training. In line with its objectives, a collaboration between the Centre and business coach Angela Belotti has led to a 6-month coaching programme to support a group of micro-business owners, and individuals at a turning point in their professional life.

The programme started in November and has since provided fortnightly one-to-one coaching sessions to its participants. Although the content of each session is being tailored to the participants’ individual business and personal circumstances, some of the areas on which the coaching is focussing includes:

  •  Clarifying business or personal ambitions.
  •  Defining business vision, purpose and values.
  •  Business diagnostics, strategic planning and performance evaluation.
  • Goal setting in line with business vision or personal ambition.
  •  Defining the target market, ideal customer and the product/service.
  •  Promoting the product/service.
  •  Developing a decision and achiever mind-set.
  •  Time management, work-life balance, life priorities alignment.
  •  Personal and professional growth.

Although, the programme has yet to reach its mid-point, participants have already been benefitting from it. The results for some have shown an increase in projected turnover by over 50%, focussed and effective marketing activities, re-defined the business target market and product range, improved websites, had the offer of an executive employment position, and made and implemented significant life changes.

Here is what the programme participants are saying about the value gained from the coaching to date.

The Coaching for Achievement programme with Angela is allowing me to learn the power of focusing my energies on what it is I want to achieve in business and perhaps more importantly being given the tools with which to do it. I feel empowered by the experience and I cannot wait to learn as much as I can and apply it to this and future business ideas”. – Judy Barr Designs

The coaching process is helping me to stop, take time out, reflect, and do a reality-check on my life. I have discovered that I am at a crossroads. The various exercises that Angela has been taking me through are helping me to review, to focus on what important decisions I need to make and do next to move on into the future“. – Tim Skene, Centre Manager at London Jesus Centre.

Working with Angela is like placing a mirror in front you – a mirror that is able to put a spot light on areas of your personality or habits that need improvement. We all may be aware of these areas but may not have the discipline to push for change. These sessions with Angela, have made me accountable to show progress and improvement, at every session, adding great speed to the rate at which I am able to achieve my objectives.
Further, Angela has a unique ability to allow you to envision your goals, clarify them and see elaborate details of your goal coming alive. This conceptual and prolonged process of Q&A pushes for clear short term and long term planning that serves as a scientific approach to achieving your goals. I have understood the value of Angela’s method of planning and her critical and periodic feedback on the strength of my plan.

I am ever grateful to Westminster Enterprise Centre for giving me this opportunity to work with Angela.  I have greatly benefited through my sessions with her. They have resulted in a positive turn in my personal and professional life through awareness and accountability”.  – Programme participant.

Being able to deal with doubts by answering questions to myself instead of being told what to do isextremely powerful. This has allowed me to trust myself more and it is not just about being confident outside, with others, but also confident inside, with my own thoughts.

“Might be …” or “would be nice …” have now become “Doing” and “what’s next”. 

I have also learned that getting things done is not just about ticking a to-do list, but about reviewing what’s been done and how to develop from it further for a desirable outcome.
Started to focus on what has been achieved instead of what is missing -that turned out to be so much easier.
In actual results, productivity level has skyrocketed”. –  Programme participant.

As an artist, it has been extremely challenging to think and act business minded. To have been coached by Angela, my thinking process and attitude to business is finally getting unlocked. At every session my brain is tugged to get finally to understand how I can make success happen and where my old thinking has had me tangled to prevent opportunities. I come out of every session with fresh perspectives, making me feel more confident towards my success criteria getting complete”. – Claire Dell, CEO of Declaire Decore

If you wish to explore how coaching can benefit your business or personal life, contact Angela at

For information on business support at Westminster Enterprise Centre, call 020 7266 0636 or email at